Your customers. Your data. Your AI.
Off-the-shelf chatbots speak in beige. Your business doesn't. We build private AI for trade shops — your prompt, your taxonomy, your brand on the front end. Discovery first. Then we build.
Generic AI doesn't know your trade.
Your customer sends a photo of a frozen evaporator coil. A generic chatbot tells them to consult a professional. You were the professional. You wanted the AI to recognize the ice buildup, ask the three follow-up questions your senior tech would ask, and tell the customer whether to shut the unit down before you arrive.
Off-the-shelf tools speak in beige because they're built for everyone. The vocabulary, the diagnostic flow, the customer's expectations of your brand — none of it lines up with a chatbot that was trained on the entire internet and then asked to please everyone equally.
What your business needs is something tuned to your trade, your customers, and your way of doing the work.
Discovery first. Then we build.
We start with a meeting. How does your shop actually run? What do your senior techs ask first when a customer calls? What separates a real emergency from a Tuesday-morning visit? What does your brand sound like when it's talking to a customer who's already frustrated?
From that conversation we build the prompts, the taxonomy, and the diagnostic flow. Your trade's vocabulary. Your shop's standards. Your brand on the customer-facing app. The AI you ship is tuned to the work you actually do, not to a generic SaaS template.
This isn't a self-serve product. It's a build engagement. Discovery, then development, then deployment. Available when you tell us you're ready.
Every interaction becomes data you own.
Your customers send photos through your app, branded for your shop. The AI diagnoses in your trade's vocabulary. The result lands in your dashboard — a private view of your business that your customers never see and your competitors can't access.
What's breaking, where, how often, what it's costing you. Which techs are closing jobs in fewer visits. Which customers keep calling back about the same unit. Which problems you could solve with better triage before a truck rolls. The insights live in your data. The data stays yours.
The dashboard linked below is a worked example we built for Smoky Mountain HVAC — a fictional shop we mocked up to show what one of these looks like. Yours would be branded for your business, tuned to your trade, owned by you.
A worked example, not a product.
The demo below is a sample dashboard we built for Smoky Mountain HVAC — a fictional five-tech HVAC shop. It shows what the data view looks like when an AI is tuned to a specific trade. Open it, look around, then tell us about your shop.